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Hyundai and BTS Are Cooking Up Something Good

by Jal Cutaran  September 22, 2022

Hyundai and BTS Are Cooking Up Something Good

South Korean multinational automotive company Hyundai announced a “Yet To Come (Hyundai Ver)” with BTS that will be released on September 23, 5PM Philippine time.

Hyundai and BTS Are Cooking Up Something Good

The song will be a campaign for both Hyundai and the upcoming World Cup. The song version will emphasize the message of “Goal of the Century” to cheer for the upcoming 2022 FIFA World Cup.

“As one of the most influential global artists in the world, BTS and their music greatly influence our society to develop in a positive direction. Through the World Cup campaign with BTS, we hope to create an opportunity for people all over the world to unite towards one goal of sustainability and cheer each other up,” said Jaehoon Chang, President and CEO of Hyundai Motor Company

New line insertions in the song include
“Now the vision is clear, the Goal of the Century is here”. With lyrics such as “I know, together, we’ll make it better” and “We’re gonna run till a new tomorrow,” this is the perfect line that Hyundai wants to convey in hopes to create a better future together.

In a one-minute music video preview showing people all around the world in stadiums singing the song, Hyundai aims to show the solidarity of football fans to achieve the “Goal of the Century”.

In the campaign, Hyundai also wants to show people their goal of the century with the company’s aspiration to become a Smart Mobility Solution Provider by featuring Spot from Boston Dynamics, AAM (Advanced Air Mobility) flying into the skies of the city, and Ioniq 5 and Ioniq 6 traveling throughout the city.

You can catch the song’s release on Spotify and Apple Music. The full music video will be posted on Hyundai’s official YouTube channel.

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