With all that has happened this year, a lot of people have been affected by the COVID-19 pandemic in one way or another. As the world is yet to find a proven cure to COVID-19, the majority of the population will need to resort to celebrating Christmas virtually—with some celebrating silently in pain as their plans are put to hold due to factors like pay cuts and layoffs.
For its holiday season video entitled Breadwinner, CIMB Bank PH empathizes with Filipinos as it shows how Filipinos have a glimmer of hope for the holidays despite all of the things that happened in 2020.
In the video, the mother emphasizes with her breadwinner son after revealing that her son was laid off, potentially putting all of their Christmas plans on hold. However, the mother gave a dash of hope to her son with a surprise that will let them still enjoy Christmas as a family.
Through their holiday video, CIMB Bank PH aims to impart to everyone the importance of giving all the support to loved ones because that in itself is the gift of hope and inspiration that will move all of us forward. Like what their end tag says: we can rise and get through this, together.
As a way of giving thanks, CIMB Bank PH is offering 20% MORE on your interest earnings (capped at Php 200) if you cash-in to your account at least two times this month. Visit here to know more.