Globe just released a new campaign featuring their new line-up of USB sticks: the Tattoo Sonic, Tattoo 4G Flash, and the Tattoo 4G Superstick. The Tattoo 4G Flash and the Tattoo 4G Superstick can access HSPA+ while the entry level Tattoo Sonic will be on 3G. HSPA+ can enable you to go up to more than 10 Mbps speeds. However this is only the case if you find an area with HSPA+ connection.
What about the Tattoo Tonino Lamborghini?
We had a quick e-mail interview with Dong Ronquillo, Head of Nomadic Broadband of Globe Telecom, and we asked about the fate of the Tattoo Tonino Lamborghini since their other products will already have HSPA+. To this he just answered:
No. The Tattoo Tonino Lamborghini is different, it will be in a league of its own.
As a Globe Tattoo Tonino Lamborghini subscriber I am definitely hoping for this!
Gearing up for LTE
Asked about the number of HSPA+ sites, Ronquillo shared that this will be revealed in February. However he did share that Globe is preparing for LTE.
While we are still updating the number of HSPA+ sites, we have been continuously transforming the entire Globe network to run on 4G technologies (HSPA+ and LTE) since last year. So most definitely, we have dramatically increased 4G coverage on the Globe network. We will be disclosing these figures during our year-end financial performance briefing this February.
Fascinating stuff. It will be interesting to see how the mobile internet wars will shape up here in the Philippines.
Pricing
The Tattoo 3G Sonic sells for Php995, Tattoo 4G Flash for Php1,245, and the Tattoo Superstick for Php3,495 (Shareable up to 5). For postpaid plans you can actually customize it and go all the way up to 21mbps if you’re in an HSPA+ covered area. If prepaid you can go up to 7.2mbps. For more information go to the Globe Tattoo website.
Resist TVC
Lastly, here’s the new Globe #Resist TVC which I think is pretty cool. The branding and imagery is definitely strong.
For the Philippines 2012 will be the HSPA+ war. 2013 will probably be LTE. 🙂
