The commitment to Android One is paying off well
HMD Global has been committed to providing the latest Android updates to nearly its entire portfolio of Nokia smartphones, and its efforts have paid off.
It’s official: Nokia phones take the lead in software updates and security, delivering the most updates, the most often. Thanks to @CounterpointTR for sharing the study! With Nokia phones, it really does just keep getting better. #Nokiamobile #Android #GetSmart pic.twitter.com/9UNKZK3eW6
— Nokia Mobile (@NokiaMobile) August 30, 2019
According to a research by Counterpoint, around 96% of HMD Global’s portfolio of Nokia phones are currently running Android Pie, maintaining a big lead over Samsung and Xiaomi—the two brands have 89% and 84% of their phones updated to Android Pie respectively.
In another chart, Counterpoint cited HMD Global’s speedy effort in updating its phones to the latest Android version. After 12 months, HMD Global has updated around 95% of its phones to the latest version—a big lead over Xiaomi, who managed to update 60% of their phones to the latest version after 12 months.
Counterpoint research director Peter Richardson said that while most brands focus on key features like battery life, processor, camera and memory, speedy software updates is not given due attention.
“Unsurprisingly, therefore, little effort is expended by the top manufacturers in focusing on regular updates to the operating system and device security, despite it being a critical element in the continued safe performance of the smartphone,” Richardson said.
