MediaTek is finally taking the top spot from Qualcomm, as Counterpoint reports that the Taiwanese chipset vendor has the biggest share for Q3 2020.
According to Counterpoint’s findings, MediaTek managed to get 31% of the market share–which is 2% higher than Qualcomm’s share–thanks to its strong performance in the budget segment ($100-250) and its increased growth in regions like India and China.
Research director Dale Gai explained that factors like the US Trade ban on Huawei and Xiaomi’s increased use of MediaTek chips by almost 3 times compared to last year helped it take the overall lead when it comes to smartphone chipset share.
However, Qualcomm takes the lead over MediaTek when it comes to 5G chipsets, as the San Diego-based chipset manufacturer took 39% of the 5G market share in Q3 2020. That does not displace the fact that MediaTek is making an effort in bringing 5G to the masses, with the Dimensity 720-powered realme V3 being the most affordable 5G phone in the market right now.
“The immediate focus of chipset vendors will be to bring 5G to the masses, which will then unlock the potential of consumer 5G use cases like cloud gaming, which in turn will lead to higher demand for higher clocked GPUs and more powerful processors.,” Research Analyst Mankit Malhotra said.