Zenfone Max Hands-on, First Impressions: Stylish Power

Zenfone Max Hands-on, First Impressions: Stylish Power

ASUS Zenfone Max 03

We go hands-on with the Zenfone Max!

Today marks the official launch of ASUS’ new Zenfones in the PH, which include the Zenfone Laser, Zenfone Selfie and Zenfone 2 Deluxe. Aside from the these three phones, the company also announced that their Zenfone Max, a phone that has a massive 5000mAh battery, will eventually be available in the country come October. We were fortunate enough to get a few minutes with the Zenfone Max, and we’re expecting them to sell a lot of these phones when the company officially releases it two months from now.

It’s important to note that the Zenfone Max has not been officially released as of yet, and all the hardware in the device is subject to change.

ASUS Zenfone Max preliminary specs:

  • 64-bit Qualcomm Snapdragon 410 quad-core processor
  • 2GB of RAM
  • 5.5-inch HD display, Corning Gorilla Glass 4, 1280 x 720 resolution
  • 16GB of storage
  • 13-megapixel rear camera with laser AF, dual LED flash
  • 5-megapixel front camera
  • Dual-SIM
  • 3G, Dual LTE
  • WiFi, Bluetooth, GPS, A-GPS
  • 5000mAh battery
  • Android Lollipop with ZenUI

ASUS Zenfone Max 05

Initial impressions: very large battery in a device that’s only 5.8mm thick

The ASUS Zenfone Max is a big departure from the companies’ recent offerings in terms of design. While the Zenfone 2, Laser, Selfie and Deluxe have similar design features which include a rounded, ergonomic back as well as a rear key setup that’s comparable to the LG G4, the Zenfone Max is quite different. For one, it does away with the typical round, matte plastic back of its brothers in favor of a faux leather back. The rear key setup is now gone, replaced by a more conventional key setup that places the physical keys at the side, specifically on the right.

ASUS Zenfone Max 01

The phone is rather thin, especially considering the size of the battery inside. It looks and feels premium, and while the engineering unit that we got to hold was a little worse for wear (it is an engineering sample) it still felt quite different in the hands compared to ASUS’ other offerings. There’s a strip of bronze-coloured material on the side that tries to add visual flair to the overall package.

ASUS Zenfone Max 02

Internally, the Zenfone Max has a rather sedate Qualcomm Snapdragon 410 quad-core processor, along with 2GB of RAM. Paired with the 5000mAh battery, this means that the Zenfone Max should be able to hit three days on a single charge easily, if not more. In terms of imaging, the Zenfone Max will have the same laser AF system that the Selfie and Laser utilize though we’re not sure if the Max uses the same sensor as its other siblings. The 5.5-inch display will be protected by Gorilla Glass 4, and can pull double duty as an impromptu powerbank for other phones.

ASUS Zenfone Max 04

The Zenfone Max will be offered on October though ASUS has not officially given us a price for the device as of yet. How much do you think the phone should retail for? Let us know in the comments below.



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