Franchising platform Easy Franchise is set to launch its innovative Franchise Incubation Program in July. This program aims to support new business owners in expanding their ventures and transforming them into successful franchises. Easy Franchise will provide end-to-end solutions, including franchise package development, operational understanding, rebranding, and marketing support to attract potential franchisees.

As part of their commitment to promoting franchising opportunities, Easy Franchise is offering a chance for businesses with potential and unique selling points to win a free franchise incubation service. Selected businesses will undergo a thorough vetting process, and the winners will have their incubation fees waived.

“Our goal is to make sure that you have a partner throughout the entire process of franchising your business and not just creating your Easy Franchise package. This is also in line with our longtime vision to find the next big Filipino franchise with the goal of understanding and answering their franchising pain points beyond just developing your franchise package and structure through franchising,” Managing Director Bubbles Lim said.

What sets Easy Franchise’s approach apart is its comprehensive and holistic model. Instead of solely focusing on creating franchise packages and requiring large investments, the Incubation Program provides a more streamlined process. It covers various aspects of franchise development and store operations, allowing businesses to focus on their core strengths. Through innovation and transformation, Easy Franchise aims to turn businesses into cutting-edge franchises that stand out in the market.

Applications for the Franchise Incubation Contest are open until July 1, 2023. The contest is available to solo businesses seeking to venture into franchising and existing franchise owners looking to further develop their structures with Easy Franchise. The winners will be announced during the online Franchise Day event on August 28, 2023.

Participation in the contest is free, and businesses from various sectors, such as F&B, service, logistics, health, and medicine, are encouraged to apply. The Franchise Incubation Program Winners will receive the full Franchise Incubation Package, valued at Php 1 million, for free.