Aside from showcasing its 320w charging solution that can fully charge a phone in under 5 minutes, realme takes a swipe at the camera control button of the iPhone 16 series, claiming that they also have their take on Apple’s “new” innovation.

Also showcased last August 14, the camera control button was demonstrated on a prototype realme device by Vice President and Global Marketing President Chase Xu, where it can be used to adjust focal length and act as a dedicated shutter button.

The Camera Control button highlights realme’s focus on innovative design, setting trends in the smartphone industry. It offers an intuitive and user-friendly experience for controlling camera functions. The said button is solid-state, offering precise control when adjusting focus and exposure and choosing focal lengths, giving you a pro-level camera experience on a phone. 

realme has also showcased anAnti-Reflective Smartphone Display that reduces screen glare by up to 80 percent, offering a paper-like texture for comfortable viewing, even under bright sunlight.

As for imaging, realme also demonstrated its AI Motion Picture that can transform a single image into a 25-frame video using AI, while AI Gaming Super Resolution can upscale image quality in games while reducing processor workload. There’s also an updated version of 4D Game Vibration for customized haptic feedback and Holo Audio for adjusting sound positioning for uninterrupted gameplay even during calls.

These are one of the many innovations that realme is working on to lead the industry and in its pursuit of cutting-edge technologies that exceed user expectations.